Creativity Here’s What Happens When Stoners Try Actual Coffee at an Amsterdam Coffee Shop Moyee's very special taste testBy Tim Nudd|March 25, 2015 Share By Tim Nudd|March 25, 2015 Share Amsterdam is known for its famous "coffee shops," but coffee is not the main attraction. Amsterdam-based coffee brand Moyee hopes to change that—and make the city better known for coffee as well. But it can't avoid the pervasive influence of that other mind-altering substance entirely. So, with help from 180 Amsterdam, it orchestrated a special taste test. Cannabis is said to heighten one's senses of taste and smell, so it had real people (not actors) try its coffee—while under the influence. Their reactions are colorful indeed. Check out the results below. CREDITS Client: Moyee Coffee Founder: Guido van Staveren van Dijk Creative Director: John Weich Agency: 180 Amsterdam President, Chief Creative Officer: Al Moseley Creative Director: Martin Beswick Art Director: Stephane Lecoq Junior Copywriter: Ben Langeveld Junior Art Director: Ingmar Larsen Account Team: Dan Colgan Producer: Claire Ford Assistant Producer: Davide Janssen Strategy Team: Paul Chauvin, Vincent Johnson Director: Tobias Pekelharing Executive Producer: Daphne Story Editor: Fiona Fuchs Postproduction: MPC Amsterdam Audio Postproduction: Wave Amsterdam Adweek Adweek