Ad of the Day

Heineken's Love Story Celebrates the Easing of Pandemic Restrictions

The latest work from Publicis Italy for the brand tells the story of a couple who meets and interacts virtually

Heineken's — Heineken's "A Lockdown Love Story" is a modern tale of creating new connections.Publicis Italy, Heineken

By Stephen Lepitak

November 15, 2021

Despite the worldwide restrictions the Covid-19 pandemic caused, especially in regards to socializing, some people still found ways to meet new friends and fall in love. In Heineken’s latest campaign, two people do just that by forming a virtual connection.

Stephen Lepitak

Stephen is Adweek's Europe bureau chief based in Glasgow.

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