Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
On average, a truckload of plastic is discarded in the ocean every minute and, barring any change to policies or behavior, the world will produce four times as much plastic by 2050 compared to this year.
Greenpeace is highlighting the plastic pollution crisis with a striking campaign that artistically depicts original plastic products thrown away more than 60 years ago but that have recently resurfaced on beaches.
For the “Plastic is Back!” initiative, agency Ogilvy Social.Lab opened a pop-up store in Amsterdam, where plastic products ranging from old chips bags, yoghurt containers and cleaning supplies were displayed.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in