Graham, the Human Redesigned to Survive Car Crashes, Wins Best of Show at New York Festivals

'Field Trip to Mars' and 'Gravity Cat' also win big

Clemenger BBDO Melbourne has won Best of Show at New York Festivals for “Meet Graham,” the PSA campaign for Australia’s Transport Accident Commission (TAC) that involved the model creation of a human designed to withstand car-crash forces.

@nudd Tim Nudd is a former creative editor of Adweek.