Cannes Lions

Google's New Creative Tools for People of All Abilities Receive Cannes' Top Design Honor

Microsoft's accessibility efforts, Insta Novels and FCB's work against gun violence also win gold

Google's Creatability project opened up design, composition and other creative processes to those who can't easily use a mouse or stylus.Google
Headshot of David Griner
By David Griner

June 17, 2019

CANNES, France—Google Creative Lab truly lived up to its name with the Creatability project, which developed new ways for creatives with disabilities to make art, music and designs through a range of gestures, movements and voice commands.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in

Headshot of David Griner

David Griner

David Griner is Adweek's international editor and host of the Adweek podcast, "Yeah, That's Probably an Ad."

Recommended videos
Related Articles
Creativity

Budweiser Takes Print Grand Prix at Cannes for Cheeky Ads That Sent Fans Searchingicon-image

By David Griner

Creativity

An Introvert’s Guide to Cannesicon-image

By David Griner

Creativity

How ‘Whopper Neutrality’ Became the Perfect Combination of Entertainment and Educationicon-image

By David Griner

Creativity

Watch All 11 of the Year’s Best Ads, According to the Cannes Lions Film Juryicon-image

By David Griner

Microlearning
View All

Do You Know How to Reach, Engage and Delight Connected Consumers?

Maximize the Value of First-Party Data for Today and Tomorrow

Mastering the Art and Science of Subscriber Care

Targeting People, Not Profiles

You Might Like

Affiliate Marketing Reimagined

By Awin

For Travel Brands, Customer Loyalty Is Up for Grabs

By Colleen Coulter

TikTok Strategies Your Brand Needs to Master

By Kate Kenner Archibald, CMO, Dash Hudson

The Evolving Conversation on Health and Wellness

By Twitter