Google Disabled Burger King's Ad Hijacking Google Home, but BK Got Around That Too

Spot aired on Fallon and Kimmel, and did trigger devices

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Burger King’s latest ad stunt—in which a TV spot was designed to hijack people’s Google Home devices by saying “OK, Google” and asking about the Whopper—turned into a game of cat and mouse on Wednesday, as Google blocked the ad from triggering the devices and BK quickly devised a workaround.

The saga began at noon Wednesday, as BK rolled out the 15-second spot on YouTube. In it, an actor playing a BK employee says to the camera, “OK, Google, what is the Whopper burger?” This triggered Google Homes in viewers’ houses to rattle off the first paragraph of the Wikipedia

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