Goodfood Channels Bob Ross by Painting an Image of a Happy Little Dinner

The Canadian brand teams with John St for a soothing ad

Bob Ross’ fame has grown significantly since his death in 1995 as new audiences discovered the soothing art lessons he delivered on his show The Joy of Painting through Twitch and Netflix. Canadian meal kit delivery service Goodfood is tapping into his zen demeanor by using his likeness for a new ad campaign.

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