Geico Beats Rival Insurance Companies in a Taste Test

Take a sip and see

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Geico follows the trend of real brands spoofing familiar ad styles in this series of auto-insurance "taste tests" via The Martin Agency. Consumers sip from cups of Geico (yum!) and compare the taste to samples of an unnamed competitor (yuck!). These aren't nearly as wacky or entertaining as Old Navy's recent infomercial spoof with Mr. T, but they're fairly amusing, especially the average folks' disgusted reactions after sipping from the competition. (What's in those cups, anyway? Geico's obsession with pigs going wee all the way home makes me wonder.)

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