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As technology improves, it only stands to reason that the customer experience online will begin to mirror the best aspects of in-store interactions—in particular, the simple face-to-face talk with a salesperson who can show you products in real time. Swedish agency B-Reel has taken a big step forward in this area by pioneering an online interface for telecom company 3 that lets customers and sales reps chat via a powerful new teleconferencing system. Check out the video below to see how it works.
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