For Decades, Nazis Were Hollywood's Ultimate Villains, the Polar Opposites of Any American Hero

A look back at how big-screen marketers embraced fascist foes

Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.

Stories need stakes, something that the protagonist is either trying to make happen or working to avoid happening. Those can be big—think about any of the recent superhero movies where a giant sky laser is threatening to bring down (fill in the blank invading army)—or more personal, involving family, relationships, jobs and the like.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in

Your sites feature HTML here...