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Nothing says “let’s celebrate our industry” more than hiring freelancers to attend the biggest advertising gala on the planet and put together a “live creative studio” to create a global campaign in a mere five days. Who needs an agency when we’re in the Gig Economy?
The campaign, a partnership between freelance marketplace Fiverr and Cannes Lions, is for the festival’s “The Work,” a digital platform where people can search creative work from 2001 to the present day.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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