FedEx Beautifully Captures the Surprise and Delight of a Simple Delivery

BBDO creates vignettes packed with uncertainty and joy

Will there ever be a time when we outgrow the budding curiosity, hope, or excitement we feel when a package arrives at our door? Hopefully not, and FedEx has a new campaign that is so touching, it’ll remind even the most tech-forward of us that there’s a certain magic that can only be captured by good old-fashioned mail.