If there’s an overwhelming trend in media today, it’s the “pivot to video.” Publishers left and right are letting go of writers and reorienting their workflows and platforms to incorporate more and more video. That’s partly in response to audience behavior both on mobile and desktop and partly a desire to grab some of the still-substantial budgets allocated for TV advertising.

Don't miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.