Endless Winter Isn't So Bad If You're Doing Outdoor Ads for Dandruff Shampoo

Selsun Blue lets it snow in Montreal

The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.

Montreal agency lg2 found a goofy but practical use for all the snow this winter—it made it look like dandruff gone berkserk on outdoor ads for Selsun Blue. Pity the fool who had shoveling duty on this project, though.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in