Emma Watson's leg MIA in new Burberry ad

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

This Burberry ad featuring Emma Watson is attracting a lot of attention because Emma's right leg has vanished into hammerspace. Also, rumors persist that the alleged dude next to her is her brother. That's honestly the weirder point to consider, especially since dodgy camera angles and over-enthusiastic editing have been an issue with fashion photography for years now. But if they really want to find Emma's leg, it's probably drinking appletinis with Helen Phillps' leg, Demi Moore's hip, Halle Berry's face, Tiger Woods' racial identity, and everything else that's been lost to the whims of Photoshop.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in