Embracing Adventure Means Embracing Yourself in Campaign From Go RVing Canada

Rejecting the beaten path is how one man comes to know himself in new work by BHLA

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With a major portion of the U.S. workforce now remote and the digital nomad lifestyle on the rise, the very concept of a 40-hour workweek is changing on a fundamental level. Tapping into this new flexibility by pursuing travel and adventure might have its hardships, but it’s also helped some people develop a better work-life balance.

Focusing on the need to reconnect with the inner self, Go RVing Canada has paired with Toronto-based global brand agency Broken Heart Love Affair for the latest chapter in its “Wildhood” brand platform with the “Find Your Wildhood” campaign. 




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