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JWT Dubai teamed with FilmWorks and Psyop for this strange 80-second CGI-fest that shows travelers flocking to Atlantis, The Palm, a luxury resort in Dubai. And they "flock" in the literal sense of the word, moving through the sky without even flapping their arms, to escape the gray chill of London and Moscow for a taste of sun-soaked, beachfront opulence.
This approach, though well realized from a technical standpoint and certainly memorable, might be a little too odd for its own good.
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