Dropping the Ad Cliches, This Father's Day Video Looks at the Hopes and Fears of Real Dads

Interviews by Hill Holliday make powerful points

When agencies work on internal holiday-centric content (see: holiday cards and videos), the results can be enjoyable, but mixed. For Father’s Day, it could be easy to go down the predictable path that advertising has built over the years with bumbling dads or the other various stereotypes.