Droga5 putting the honeys in Honeyshed

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There are worse strategies, to be sure, than using hot girls to sell thongs. Droga5’s highly anticipated branded entertainment channel Honeyshed has launched. (Read a primer here.) The first segment I saw this morning: two leggy model types discuss the virtues of “disposable panties.” Va-va-voom. (Oddly enough, there was a dog running around the set. That wasn’t explained.) Should you be interested, one click adds the disposable panties to “My Stash.” There’s also a live chat feature.

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