Dr. Sam Gustard, DDS, Imposter

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One of the best New Yorker cartoons of all time shows a dog at a computer telling another mutt, “On the Internet, nobody knows you’re a dog.” In the blogosphere, it would seem, nobody knows you’re not Google’s live-in dentist. When a blog popped up purportedly from the Google dentist, who lives inside the mysterious Googleplex and treats engineers who drink too much soda, several blogs gleefully linked to the Blogger site, operated by “Sam Gustard, DDS.”

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