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A new campaign is taking on pressing social issues affecting the tech industry in a social-media-friendly format.
The Institute of Coding, a U.K.-based educational outreach org, released a three-part series of documentary-style shorts on IGTV this week, spanning bias in artificial intelligence, gaming accessibility and sustainable fashion. Produced in partnership with Accenture Interactive-owned agency Karmarama, the “404 Not Found” video campaign aims to promote diversity and inclusion in digital education and careers.
The project also includes a virtual coding club for quarantine-bound young people to learn programming basics.
“At a time when more people are exploring online learning and digital skills, it is important that we showcase the best talent within the industry to inspire a larger and more diverse group of people to consider digital courses,” Institute of Coding director Rachid Hourizi wrote in a statement.
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