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Gregor the wealthy Russian and his miniature giraffe have returned for a follow-up to DirecTV's “Opulence” ad from last August. (The only thing missing is the awesome "More on The Facingbook" tag, which has been dumbed down to just "The Facebook.") This spot, again by Grey New York, seems just as concerned with physical fitness as with materialism. Heck, even the giraffe has a treadmill, though they still make time to watch a nature show on the portrait-framed flatscreen.
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