Did a Missouri Shopping Mall Just Make the Worst Local Commercial Ever?

Well, you'll know where to get your backpack

Advertising is easy. You can sell anything you want nowadays if you just pick up a camera, press record and then upload the results to the Internet. Music? No problem! Just get your friend to beatbox over the video. So simple.

@maskeroni alfred.maskeroni@adweek.com Alfred Maskeroni is director of video for Adweek.
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