Denver agency works the anti-Crispin angle

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When Crispin Porter + Bogusky opened in Boulder, you had to figure other Colorado shops were grousing about mister fancy pants coming to town. One agency went a step further. When Crispin abandoned the Colorado-based Pearl Izumi running account to work for Nike, Karsh\Hagan badmouthed Crispin in a self-promotion campaign aimed at grabbing Pearl Izumi for itself. The ads, which mimicked the look and feel of Crispin’s "We are not joggers" work for the brand, emphasized that Karsh, a unit of TBWA, would never cut and run on a client, even if tempted by untold conflicting treasures.

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