This Demented Parody of ’90s Ads Goes From Goofy to Horrifying in Seconds

Inane video has a terrible twist

Headshot of Alfred Maskeroni

The 1990s were quite the magical decade. And for those of us who were lucky enough to have been around then, we remember the weird commercials that peppered our Saturday morning cartoons. 

"Every '90s Commercial Ever," made by digital movie studio RocketJump, is an amazing parody that filters these campy ads through an insanely accurate lens, replicating everything from the absurd acting to the ridiculous shilling of tooth-rotting, gut-busting snacks. Oh, and it also gets super weird. 

Take a look at this commercial promoting some Capri-Sun-like and Bagel-Bite-esque foods, in the oddest thing since "Too Many Cooks."

Warning: Video is violent and may be upsetting, particularly if you've ever been attacked by a many-headed mutant.

Dez Dolly, a writer, director, producer and co-founder of RocketJump, is the brains behind the parody and explains his inspiration in the behind-the-scenes video below:

"We were talking about commercials from the '90s—they're so incredible—which you can now find on YouTube, and they're absolutely incredible, they're so bizarre. And there were these Capri Sun ads that we were talking about, where these kids drink the juice and then turn into liquid metal and splash around and skateboard and shoot hoops. They make absolutely no sense whatsoever, and we thought it would be really fun to start there, and then have the spot take this really dark turn."

The BTS also gives some insight into how the spot-on '90s-style glitchy visual quality was achieved and how VGP Effects made such terrifying creatures. Oh, and check out the (slightly more horrific) "uncensored version" here.


Director: Dez Dolly

Executive Producers (RocketJump): Matt Arnold, Dez Dolly, Ben Waller, Freddie Wong

Writers: Matt Arnold, Will Campos, Dez Dolly

Producer: Ashim Ahuja

Director of Photography: Jon Salmon

Editor: Joey Scoma @ The Sweatshop

Original Music: Maxton Waller


Mom: Anais Fairweather

Darius Jackson: Anthony Alabai

Jax: Dylan Williams

Jess: Mykayla Williams

Slade: Hayden Luedde

Brad: D'Arragnan Sloan

Kelly: Anastasia Sloan

Cody: Robert Sloan

Cronenberg Creature: Clinton Jones


1st Assistant Directors: Jeremy Cohen, John Helms

2nd AC: Thomas Jacobeson

DIT: Daniel Hollister

Gaffer: Tony Jou

BB Electrician: Dominic D'astice

Key Grip: Frank Garbutt

BB Grip: Anthony Barrese

Prop Master: Zachary Smith

Art Assistant: Christian Ramirez

Makeup Assistant: Lisa Carr

Wardrobe Stylist: Layne McGovern

Wardrobe Assistant: Millicent Thompson

Seamstress: Regina Amato

Sound Mixer: Chris Howland

Boom Operator: Kelly Ambrow

Sound Design: Kevin Senzaki

Makeup Artist: Erika Frank

Behind the Scenes: Nathan Koepp, Lauren Haroutunian

Photography, Social Media: Benji Dolly

Production Accountant: Jamie Lukaszewski

Makeup: Vincent Guastini Productions Effects & Design Studio

Key Artists, Sculptors: Jeff Farley, Chris Marchwinski

Silicone Animatronics, Painter: Vincent Guastini

Fabrication: Joshua Ballze

Onset Puppeteers: Vincent Guastini, Joshua Ballze

Visual Effects: Playfight

Additional Postproduction Services: Alex Reeves; Point of Blue Studios

Big Game Products Logos, Branding by Dangerbrain: Alfonso Surroca, Sebastian Surroca

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@maskeroni Alfred Maskeroni is director of video for Adweek.