Credit scores pee on the rug, hump your leg

The folks at The Martin Agency, who created the inanimate wad-of-bills Kash character for Geico, are now portraying credit scores as shaggy, growling canines in a new campaign for FreeCreditReport.com. Kash never blinks a googly-eye, but these credit scores are darn feisty. Only FreeCreditReport can housebreak these puppies! Though silly in the extreme, the approach fairly accurately captures how it feels to be dogged (ha!) by numbers that can be tricky to manage or even understand.