Creativity Is Undergoing a Revolution—but This Isn’t Necessarily a Bad Thing

Adweek Advisory Board weighs in with their thoughts

This year's Cannes Lions saw much talk around creative disruption, particularly around how tech is changing the industry. Marian Brannelly

While much of the news has been centered around breaches of privacy and mourning an industry that’s undergoing changes (ones largely impacted by emerging tech and digital development), there’s still hope—and it shouldn’t be a surprise that this hope is inspired by our treasured creatives. Some miss the old days of “traditional advertising,” but creatives are taking the new tools available in their digital toolkit and finding ways to innovate.

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@neco_ornot Nicole Ortiz is a senior editor at Adweek, overseeing magazine departments such as Trending, Talent Pool, Data Points, Voice and Perspective.