Creativity Is Undergoing a Revolution—but This Isn't Necessarily a Bad Thing

Adweek Advisory Board weighs in with their thoughts

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While much of the news has been centered around breaches of privacy and mourning an industry that’s undergoing changes (ones largely impacted by emerging tech and digital development), there’s still hope—and it shouldn’t be a surprise that this hope is inspired by our treasured creatives. Some miss the old days of “traditional advertising,” but creatives are taking the new tools available in their digital toolkit and finding ways to innovate.

There are a few trends that many media, marketing and tech brands and agencies seem to be aiming for.

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