Corona Blocked Part of Ipanema Beach With a Wall Made From 3 Days of Trash Gathered There

Stunt highlights the brand's partnership with ocean nonprofit

Soko

In the popular 1960s song “The Girl From Ipanema,” a young woman walks toward the sea, staring at its beauty and totally unaware of the man vying for her attention.

Amy Corr is a contributor to Adweek.
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