Cooler heads prevail over Sony Bravia ad

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

For what it’s worth, the U.K.’s Advertising Standards Authority has decided not to pursue an investigation into whether the new Sony Bravia spot (above), featuring paint explosions covering an-about-to-be-demolished apartment building, is inappropriate because of today’s climate of terror threats. There is a news item about this in The Guardian, for which you’ll need a subscription—and while we don’t usually link to sources that require registration, this whole complaint seemed so dopey in the first place we thought it worth mentioning that the alleged controversy will go no farther.

—Posted

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in