Come fly with me

In Denmark, where the lessons of TBWA\Chiat\Day’s binocular building in Venice, Calif. have evidently not traveled well, 727 Communications is taking a crack at contemporary office-gimmick chic. The Copenhagen agency took a grounded British Boeing 727 jumbo jet, rechristened it Lady Patricia, then put the entire aircraft inside its new hangar-shaped office building and designed a terminal around it—a variation on a WWII warbirds setting implemented by a Santa Monica, Calif.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in