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In American ads, Colonel Sanders tends to be a jolly old fellow with a spring in his step—especially impressive given that he’s been dead for almost 40 years. But KFC advertising in the U.K. and Ireland is forging an entirely new kind of a Colonel. He’s not here to talk. He’s here to fry chicken and kick ass. (So you’d better hope he doesn’t run out of chicken.)
Agency Mother London first brought the Colonel to America in May of last year, portraying him as a knuckle-cracking heavy brought
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