Coca-Cola Builds Adorable Mini Kiosks to Sell Mini Cokes

Ogilvy Berlin comes up small

"It's the little things in life that make us happy." That's the message in this print and outdoor Coca-Cola campaign from Ogilvy & Mather Berlin, and it's true in advertising generally. Unusually little things tend to get big props—whether you're talking doll houses, mini Abe Lincolns or tiny billboards.

@nudd Tim Nudd is a former creative editor of Adweek.