Clean, Wood-Seeking Beaver Would Like You to Try These 'Intimate Wipes'

Grey ads lean on wordplay

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Playtex has a new product called "Fresh + Sexy" intimate wipes, designed for men and women to freshen up before and after sex. New ads for the product, from Grey in New York, have a hard time addressing the issue directly, so they use suggestive wordplay. "A clean beaver always find more wood," says one ad showing a clean beaver finding more wood (or possibly just floating in a stream). "A clean pecker always taps it," says a second ad showing a woodpecker tapping it at least temporarily.

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