The charmed life of MJZ’s Craig Gillespie

Ameriquest’s ads were among the high points of both the 2005 and 2006 Super Bowls. A lot of the credit there goes to MJZ director Craig Gillespie. Adweek chats with Gillespie in this week’s On the Spot interview. Among other things, he discusses the value of a good editor, how working on his first feature film (Mr. Woodcock, which just wrapped post-production) compared with doing ads, and how his years spent as a creative director inform his directing work. He’s also asked for his vote on the best agency out there right now. “I always have a soft spot for Fallon,” he says. “I really enjoy working with them. Over the years, I’ve done a lot of stuff with them, Citibank and Holiday Inn. They just have a really good work attitude. They’re always trying to improve throughout the whole process with constantly thinking about how to make the spots better and taking chances. Doesn’t seem to be any egos.”

—Posted by Tim Nudd

Photo: Fredrik Bond