Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
In a savage parody of women-targeted products like Bic for Her pens, and Cosmo and Seat’s car for women, Cards Against Humanity has released Cards Against Humanity for Her. It’s the exact same game as the original, but comes in a pink box and costs $5 more.
The press release is a gold mine of hilarity.
“We crunched the numbers, and to our surprise, we found that women buy more than 50 percent of games,” said Cards Against Humanity community director Jenn Bane.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in