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The Big Game
Presented By
Roku

Budweiser Teases Super Bowl Ad With Emotional Reactions From Its Own Stars

Spot features the Free Hugs Guy, an Army veteran and two World Cup champs

a group of people
Ken E. Nwadike Jr., a documentary filmmaker, motivational speaker, and peace activist from San Diego, watches Budweiser's Super Bowl 2020 spot surrounded by family and friends. Budweiser

By Mónica Marie Zorrilla

January 21, 2020

Anheuser-Busch gave fans a behind-the-scenes look on Twitter today at the individuals who inspired, and will star in, Budweiser’s 60-second Super Bowl 2020 spot.

Mónica Marie Zorrilla
@monicroqueta monica.zorrilla@adweek.com Mónica is a breaking news reporter at Adweek.
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