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It’s not the kind of branded clothing that gets shot out of a T-shirt cannon at sporting events, but it’s mighty close.
Bud Light, in a preview it swears is not a joke, has unveiled a line of “leisurewear” during London Fashion Week that features bright-blue logo-adorned kimonos, tube socks, “slider” shower shoes and scarves that are “spiraling celebrations of comfort in the face of a slight chill.”
That’s just the beginning, according to the AB InBev brand.
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