British Stars Join Nurses for a Touching PSA Set to the Lyrics of 'We'll Meet Again'

Orlando Bloom, Ralph Fiennes and more made time for project by agency St. Luke's

#SMW is right around the corner. Join us April 9-11 in NYC to get up to speed on all the latest strategies, technologies and trends you need to be following. Register now.

LONDON—The 1930s hit song “We’ll Meet Again” is synonymous in Britain and around the world with the World War II era—and it has had something of a renaissance in the U.K. as the country battles the coronavirus pandemic.

Vera Lynn, the now 103-year-old original singer of the track, has re-released it for charity as a duet with opera star Katherine Jenkins, and all around Britain there have been reports of neighbors bursting into song as they try to emulate some of that era’s wartime spirit.

Agency

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in