Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
A home should be an extension of the people who live in it is the message that comes from the latest campaign from British retailer B&Q as it tells people to “Build a Life.”
The latest part of the ongoing “Choose Change” focus by the home and interiors retailer aims to showcase that by not continually changing a home, it begins to “stand still.” It wants viewers to take action and make changes to their homes, both big and small.
Created
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in