British Airways Tells a Sweet Coming-of-Age Story That Starts With a First Flight

The heartwarming ad builds on the Cannes-winning ‘A British Original’ campaign

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British Airways and London-based agency Uncommon Creative Studio are following their Cannes-winning “A British Original” campaign with an emotional film about the power of travel throughout a person’s life.

Directed by Emmy Award-winner Miles Jay, the minutelong spot shows a baby dozing off on her first flight. Her dreams tell the story of adventures she’ll have in the future, first as a toddler, a child and then as a young woman who enjoys running on the beach, relaxing by a pool, dancing in a club, walking through a forest and rafting.



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