Breaking: Lynx Ads Banned for Objectifying Women

Lucy Pinder series is given a spanking

After courting religious controversy in South Africa, ads for Lynx body spray (marketed as Axe in the U.S.) have returned to their old standard of getting banned for sexual reasons. A series of ads featuring model and Nuts magazine columnist Lucy Pinder's ample cleavage got the chop from the U.K.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in