This Bold Motorola Ad Has Some of the Most Damning Anti-Apple Copy We've Seen

'Skip the sevens,' advises an aggressive new campaign

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

In the mid-aughts, Motorola's Razr was the it phone. Until the iPhone came along.

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in