Bobby Farrelly Directs :90 Super Bowl Ad for Samsung Galaxy Note

72andsunny spot will feature video shot with the phone

Samsung is going long in its first Super Bowl. In a lineup already packed with 60-second spots (mostly from auto brands), Samsung is prepping a :90 for the fourth quarter for the upcoming Galaxy Note—and the spot, by 72andsunny, will be the first ad ever directed by Bobby Farrelly (known, along with his brother Peter, for creating comedy classics including There's Something About Mary, Dumb and Dumber and Kingpin).

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in