BMW Imagines the Car of the Future, and It's One Hell of a Sweet Ride

Who needs friends with a co-pilot like this?

#SMW is right around the corner. Join us April 9-11 in NYC to get up to speed on all the latest strategies, technologies and trends you need to be following. Register now.

Move over, KITT. This concept car from BMW makes you look like a broken-down jalopy.

Behold, an AI-powered wheeled wonder straight out of William Gibson's wet dreams (or maybe his nightmares). In fact, BMW's Vision Next concept vehicle isn't so much a car as a high-tech traveling companion, attuned to owners' needs and desires, designed to provide maximum comfort and highly personalized rides. 

"The driver is in constant communication with the vehicle in an intuitive and natural way," says BMW. "At

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in