Biggies vs. boutiques in online street fight

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Last week we briefly mentioned Young Guns vs. Old Ones, the advergame in which you control five of the ad industry’s more fleet-footed agencies (Wieden + Kennedy, Crispin Porter + Bogusky, Naked, Mother and StrawberryFrog) in a battle against five of its graying, arthritic behemoths (WPP, Dentsu, Omnicom, Publicis and Interpublic). I finally got around to playing the game this morning, and while the scoring system and animation are crude (one of the teenage-looking boutique guys has what looks like a giant red mohawk), it’s cathartic to see the biggies-vs.-boutiques

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