Benadryl's Masks Campaign Is the Stuff of Nightmares

The creep factor runs high in this memorably disturbing Benadryl print campaign by JWT London. It's kind of surprising that a drug purveyor would attempt such an overtly trippy campaign. "Allergies can attack at any time," says the headline. Illustrating that are scary personifications of said maladies wearing masks created by Steve Whinnery.

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