Behold, I have unlocked the Microsoft Zune

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.


Following in the impressive footsteps of George Hotz, who unlocked Apple’s iPhone, allowing it to be used with other wireless carriers, not just AT&T, I seem to have unlocked Microsoft’s Zune. It took me 1,000 hours, a blowtorch, tongs and a tent filled with pure oxygen, but I did it. Now, I’m not getting a big head over this. A “sweet” Nissan 350Z would be nice, but I’d take a Gremlin with the “Keep On Truckin’” windshield sticker intact.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in