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LG Electronics, in partnership with Netflix, is setting out to create ultimate binge-watching experiences for a handful of dedicated fans of Arrested Development, The Crown and one new series set to be unveiled soon.
To promote the LG OLED 4K TV, FCB New York launched the national campaign, called “B&Binge,” in which people in the U.S. can enter for a chance to take themselves and one guest on a two-day trip to immersive destinations designed to make them feel like they are literally being sucked into the shows they’re then intended to marathon watch.