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The latest Tiffany & Co. campaign dropped earlier this week and, in standard 2021 fashion, the world had a lot to say.
The campaign was a first of its kind: It was the first time Beyonce and Jay-Z appeared in an ad together, the first public appearance of American artist Jean-Michel Basquiat’s painting Equals Pi, and the first time the Tiffany Diamond—considered among the most important gemstone discoveries of the 19th century—was worn in a campaign.